December 23, 2025 | 06:00 pm

TEMPO.CO, Jakarta - Building up extra savings can be done at any time, including during the Christmas and New Year holidays. Various small businesses can be set up in a short period, allowing entrepreneurs to generate income while the rest of the world celebrates.
These opportunities arise from the market gaps created by the surge in consumer spending during the peak holiday season. Business ideas do not always require heavy capital investment; as the year-end approaches, there are plenty of potential niches to earn substantial profits by precisely targeting seasonal needs. Selecting a relevant concept can help novice entrepreneurs achieve optimal results, even within a very short operational window.
Here are five seasonal business ideas that tend to thrive during the year-end holidays:
1. Christmas and Year-End Hampers Business
For those celebrating Christmas, sharing hampers is an annual tradition. This business is flexible regarding capital because owners can tailor it to customer demand or use pre-order systems.
2. Selling Homemade Cookies and Snacks
Products like Nastar, Kastengel, or homemade cookies are popular choices. These items are often included in hampers or served as snacks during family gatherings. The demand for cookies and snacks usually surges in December. This happens because of a mix of tradition, year-end bonuses, and the high number of family events scheduled throughout the month.
3. Selling Trumpets and Fireworks
Businesses involving trumpets and fireworks are almost always sought after just before New Year's Eve. Despite being seasonal, the profits from this business can be significant within a short period. Sellers can opt for plastic or paper trumpets, as well as legal fireworks that meet specific safety standards. Additionally, the strategic location for selling these products also greatly influences the success of this business.
4. Tourism, Picnic Sets, and Photography Services
Many families spend their holidays visiting beaches, parks, or open fields near their homes. This creates a chance to provide rental services for picnic equipment. Examples include portable stoves for barbecue parties, rattan baskets, mats, and foldable chairs. While it requires an initial cost to buy the gear, the business remains promising due to high holiday demand. Providing a complete package for family photos also adds value to this service.
5. Courier and Holiday Product Services
When the holiday season arrives, many people travel far from home. Courier services for souvenirs have become a solution for those who cannot shop for themselves. This business can operate without large capital. Small business owners can market their services through social media using a pre-order system. It bridges the gap between travelers and people who want specific holiday goods.
Seizing the year-end consumption momentum gives small businesses room to grow. Careful planning and direct marketing strategies allow these ventures to thrive. These holiday activities also serve as a stepping stone for entrepreneurs to develop their brands further in the coming year.
HESTI DWI ARINI
Read: How Millennials, Gen Z, and Gen X Spend Their Holidays Differently
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